In the shaky climate of automobile sales, Maroone Toyota had one of the best months in July and Conrad Bariffe, Internet Sales Manager at Maroone Toyota 4050 Weston Road, Davie, was top producer in July. But this is not new to Bariffe, who has been in the outstanding consultants’ category several times.

The 42 year-old sales manager, who is known by customers as Conrad ‘No Problem’ Bariffe, told CNWeekly News, “Since I’ve been a child, I’ve been in the sales business, from candy in the classrooms to vegetables for farmers.” He added that he was even in the sports goods retail with Western Sports in his native Jamaica.

“This store, one of Maroone’s largest, is taking things to a different level… now offering lifetime warrantees, total customer satisfaction – which is very important to us here,” Bariffe said of the Maroone Toyota which is now under the management of general manager, David Labella.

His experience in sales has taught Bariffe that sales representatives have to be “customer service oriented and be able to communicate with people.” He added that being bi-lingual or multi-lingual is an incentive and he speaks enough Spanish to complete transactions.

He also holds that patience and honesty have to be integral in whatever you do citing that “You want to maintain full disclosure.” One of the mistakes he said some sales reps make is stereotyping customers. “You don’t want to stereotype… you should take each prospect seriously.” His words to live by are “Failure is not an option” and he believes you can achieve with “persistence and consistency”.

Bariffe started Esserman Nissan 1996 then joined Maroone Toyota in 1997 and in 1998 went to Potamkim Toyota for about five years – and returned to Maroone in October of 2004. The company attracted him back with their compensation plan and he was impressed with their growth.

Born in St. Andrew, Jamaica and raised in Kingston Gardens Bariffe migrated to the US in 1988 and worked in the hospitality field. “I personally take pride in my reputation. I am the Conrad “No Problem” Barriffe that has been on the airwaves, I’ve maintained a good reputation over the years.”